Smartly for Spotify

  • Published on Oct 15, 2025
  • 1 minute(s) read
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Beta functionality
This functionality is currently being developed and is expected to change over time. If you're interested, please reach out to your Customer Success Manager for more details.

You can now create ads for Spotify in Smartly!  

Smartly for Spotify offers:

  • Effective manual campaign creation and management

  • Using the Creative Editor to create image, video, and audio creatives for ads

  • Advanced reporting and optimization features, including ad ranking insights

  • Triggers

  • Smartly’s AI enhanced Predictive Budget Allocation

To use Smartly with Spotify, you need a Spotify account. For more information, see Spotify documentation.

Supported campaign objectives

  • Reach, impressions, video views

  • Clicks, page views

  • Streams, clicks

  • Installs

Supported ad formats

  • Single image

  • Video

  • Audio

Get started with Smartly for Spotify

Connect your account

Connect a Spotify account.

Start trafficking ads

  1. Create a workspace.

  2. Create a campaign, ad sets and ads.

  3. Create an image, video or audio template.

  4. Set up your campaign with your the templates.

  5. Publish your campaign.

Analyze campaign performance

  1. In the main navigation, click Intelligence > Reports.

  2. Click the Spotify tab to start building reports.

Note

The Spotify offering for Smartly is still in beta, so some of the reporting functionalities may not be available yet.

Optimize your campaign automatically

  1. Create a budget pool.

  2. Set up Predictive Budget Allocation.

Trigger changes and notification emails

Set up triggers to take advantage of Smartly’s versatile automation.